ISO 20671-3:2023 品牌评估 第3部分：地理标志相关品牌的要求和建议

标准编号：ISO 20671-3:2023

中文名称：品牌评估 第3部分：地理标志相关品牌的要求和建议

英文名称：Brand evaluation — Part 3: Requirements and recommendations for brands related to geographical indications

发布日期：2023-04

标准范围

本文件规定了使用基于ISO的方法评估地理标志相关品牌的方法、基础和原则，包括要素和维度？20671-1.它既适用于BGIs的发起人做出投资决策，也适用于BGI的用户和潜在用户决定是否采用BGI。本文件旨在与ISO？20671-1和ISO？10668.本文件可用于BGIs的内部和外部评估。

This document specifies the methodology, fundamentals and principles, including elements and dimensions, to evaluate brands related to geographical indications (BGIs) with methodology based on ISO 20671-1.

It is applicable for both originators of BGIs to make investment decisions and users and potential users of a BGI to decide whether to adopt the BGIs.

This document is intended to be used in conjunction with ISO 20671-1 and ISO 10668.

This document can be used in internal and external evaluation of BGIs.

标准预览图